Develop the practical skills and knowledge needed to succeed as a sports journalist or public relations professional.
You will examine the ethical, legal and regulatory context in which sports journalists work and learn about the historical and cultural significance of sport. You will learn how to produce content for print, web, social media, radio and TV audiences.
Learn how to gather, organise, write and present sports news, features and commentary to a professional standard across a variety of platforms.
Gain a critical understanding of the historical, cultural and global context of sport
Equip yourself with the skills necessary to enter a competitive industry as a freelance sports journalist. You will examine the ethical, legal and regulatory context in which sports journalists work and learn about the historical and cultural significance of sport. You will learn how to produce content for print, web, social media, radio and TV audiences.

Work Placements

You will have opportunity to study abroad in Europe, Australia or America and the option to take a placement year to work in industry.

 

You learn through

 

• Lectures
• Seminars
• Practical sessions

All our courses are designed around a set of key principles based on engaging you with the world, collaborating with others, challenging you to think in new ways, and providing you with a supportive environment in which you can thrive.

On the course you learn how the sports department of media organisations operate, how to produce news stories, match reports, commentary, preview features, opinion pieces and personality profiles and how to research and plan sports coverage for radio and television broadcasts. You will gain an understanding of public relations and media liaison techniques, such as how to devise and organise media opportunities and how to write web pages, press releases, news items and promotional material.

 

This course prepares you for a career in

• newspaper sports journalism
• broadcast sports journalism
• sports public relations
• online sports journalism
• magazine sports journalism

Previous graduates of this course have gone on to work for

• Talk Sport
• Liverpool FC TV
• Charlton Athletic FC
• Everton Football Club
• Leeds Rhinos
• Perform
• National Golf Magazine
• Sheffield Star
• William Hill TV
• Chesterfield Football Club
• Wolverhampton Wanderers FC

 

UCAS points

• 112

This must include 64 points from two A levels or equivalent BTEC National qualifications, including at least 32 points in a relevant* subject. For example:

• BBC at A Level.
• DMM in BTEC Extended Diploma.
• A combination of qualifications, which may include EPQ and general studies.

GCSE

• English Language at grade C or 4
• Maths at grade C or 4

• Access ¿ an Access to HE Diploma with at least 45 credits at level 3 and 15 credits at level 2. At least 15 level 3 credits must be at merit grade or above, in a media-related programme from a QAA-recognised Access to HE course, or an equivalent Access to HE certificate

If English is not your first language you must have an IELTS score of 6.5 with a minimum of 5.5 in all skills or equivalent. If your English language skill is currently below IELTS 6.5 we recommend you consider a Sheffield Hallam University Pre-sessional English course which will enable you to achieve an equivalent English score.

* Relevant subjects are • media studies • communication studies • film studies • English • creative writing • a foreign language • sociology • politics • history • psychology • accountancy/finance • business/economics • hospitality/events management • dance/performing arts • drama/theatre studies • geography • art and design • graphic design • IT/computing • music/music technology • sciences • sport • world development

Please note the University will only admit students who are aged 18 or over at the point of enrolment.

Important notice:

The structure of this course is periodically reviewed and enhanced to provide the best possible learning experience for our students and ensure ongoing compliance with any professional, statutory and regulatory body standards. Module structure, content, delivery and assessment may change, but we expect the focus of the course and the learning outcomes to remain as described above. Following any changes, updated module information will be published on this page.

You will be able to complete a placement year as part of this course. See the modules table below for further information.

 

Year 1 Compulsory modules
Module	Credits	Assessment
Audio Visual Journalism	20	Coursework
Media Law And Democracy	20	Coursework
Multimedia Storytelling	20	Coursework
Social Media And Web Journalism	20	Coursework
Sport History And Society	20	Coursework
Sports Reporting And Commentary	20	Coursework

 

 

Year 2 Compulsory modules
Module	Credits	Assessment
Ethics And Responsibility	20	Coursework
Media Management And Public Relations In Sport	20	Coursework
Radio And Sound Production	20	Coursework
Sports News And Features	20	Coursework
Tv And Video News Skills	20	Coursework

 

Elective modules
Module	Credits	Assessment
Football And Popular Culture	20	Coursework
Podcasting	20	Coursework

 

Year 3 Optional modules
Module	Credits	Assessment
Placement Year

 

Final Year Compulsory modules
Module	Credits	Assessment
Applied Project / Dissertation For Journalism	40	Coursework
Multiplatform Sports Journalism	20	Coursework

 

Elective modules
Module	Credits	Assessment
Digital Journalism And Data Visualisation	20	Coursework
Gender, Disability And Sport	20	Coursework
Moral Panics	20	Coursework
Pr And Power	20	Coursework
Radio Broadcasting	20	Coursework
Tv Journalism And Production	20	Coursework